Unify Your Sales Messaging, Process and Strategy
This introduction video outlines the Paint-the-Picture® Sales Playbook contents, and how process and messaging set sales organizations apart. This sales playbook defines what you sell, who you sell to, and how you sell, marrying product, prospect, and process in a powerful way. With this sales foundation, sales reps are empowered to better address prospect needs while improving their own efficiency through organization of tools and improved processes.
Can each of your sales people deliver a convincing value proposition in under half a minute? Is your team consistent and effective in their sales approach — both individually and as a group? Staying disciplined and on-message are essential for sales success. They ensure that your sales team is following the same sales process, approaches prospects at the right time in their purchase cycle, and most importantly, motivates people to buy.
A Paint-the-Picture sales playbook unifies your sales strategy, process, and messaging. It clearly defines what you sell and who you sell to with 15-20 customized sales tools and templates. Combined with a training and certification program, our sales playbooks are guaranteed to transform sales reps into selling powerhouses, and to give new hires the tools they need to ramp up fast and start selling.
STEP ONE: SRi DISCOVERY
Creating a Tailored Foundation
Sales people have clear direction and powerful sales tools that systematically enable them to say the right thing, to the right person, at the right time to drive sales to close.
STEP TWO: WHAT YOU SELL
Building Credibility and Trust
Sales people become industry experts and can effectively articulate, map, and differentiate solutions in the marketplace.STEP THREE: WHO YOU SELL TO
Creating & Articulating Value
Sales team can effectively identify buyer persona’s pains and emotional decision-drivers to create relevant, value-based messaging that resonates with the buyer.
STEP THREE: HOW YOU SELL
Sales Tools and Process Execution
Sales people have clear direction and powerful sales tools that systematically enable them to say the right thing, to the right person, at the right time to drive sales to close.
If any of these questions keep you up at night, consider a Paint-the-Picture sales playbook. Through discovery and collaborative workshops, SRi will create a playbook tailored to you, and train your team on new processes, strategies and messaging that actually works.