Sales Result | Sales Blog

Now that things are hopefully starting to feel like they are returning to normal, sales organizations are finding themselves in a position where they need to make a strategic pivot to better reach their customers. Some businesses will pick up, others will slow down, and others still will see changes in volatility. Which of the following are you expecting over the next 12 months?

• Business should finally start picking back up
• Business has been hot, and may cool off
• Business has been sporadic, it should get more predictable
• Every Business

Being in sales requires being an optimist.  Regular rejection and the pressure of hitting your numbers means you have to believe in what you are doing.  Keeping your salespeople optimistic is a must and relying on their predictions of sales revenue requires some filtering.

As CEO, revenue is always on your mind.  As your company grew you have seen some great salespeople.  They were critically important in the early days and now it’s tough to find more like them.  Stop looking!  Building a consistent, highly performing sales organization is more about processes and management than it is finding the next superstar salesperson.

Wouldn’t it be nice if you were fed a continuous diet of qualified leads?  How much more productive you could be if all you had to do was close deals all day.  Imagine the volume!  Imagine the bonus! Imagine is right.

In the fast-moving world of B2B sales, maintaining a fresh, modern, and cutting-edge sales philosophy is what’s really going to drive conversions all throughout your sales team and sales process. Now, there are a number of different ways you can go about implementing an effective sales philosophy, but one of the most cost-effective ways to go about it is to simply implore your sales leadership to provide strong coaching and mentoring for your lower-level sales representatives.