COVID-19 has had drastic effects on many companies unequipped for a radical shift in how customers do business. The good news is, there is still money to be made, and those able to pivot in new directions can still achieve sales success. Sales leaders are advised to follow the five C’s of COVID-19 in order to effectively lead their teams, retain and gain customers, and reach their goals in unprecedented times.
As is important in any field, in any industry, and in any employment position, hands-on training is always going to be a real difference maker in determining just how prepared a worker is to fulfill the daily demands of their position. In sales, this is also true, but even more so. Why? Because the sales representatives looking to receive the various types of sales certifications available to them to help further their career require the experiential knowledge that comes with years of real-world training.
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In the fast-moving world of B2B sales, maintaining a fresh, modern, and cutting-edge sales philosophy is what’s really going to drive conversions all throughout your sales team and sales process. Now, there are a number of different ways you can go about implementing an effective sales philosophy, but one of the most cost-effective ways to go about it is to simply implore your sales leadership to provide strong coaching and mentoring for your lower-level sales representatives.
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